Social Media and Economic Empowerment of Women Entrepreneurs in Bangladesh.
Academic Level at Time of Presentation
Graduate
Major
Public Relations
Minor
Journalism
List all Project Mentors & Advisor(s)
Dr. Melanie Shemberger
Presentation Format
Oral Presentation
Abstract/Description
From an early era, Bangladeshi women were lagging behind the entrepreneur role. In spite of having passion & talent, they were lacking financial constraints to come forward. Mostly, household chores & family responsibilities posed the major challenges for them. But now with the blessings of widespread use of social media, they can easily start an online business. This research paper will present how women entrepreneurs are using various social media platforms such as Facebook & twitter accounts for their online startup. Besides, this paper will analyze the in-depth interview results that have been conducted on ten online women entrepreneurs from various groups that will show the key challenges they are facing today. Moreover, the contribution of social media platform on these entrepreneurs life is also discussed for more understanding.
Affiliations
Phi Kappa Phi
Social Media and Economic Empowerment of Women Entrepreneurs in Bangladesh.
From an early era, Bangladeshi women were lagging behind the entrepreneur role. In spite of having passion & talent, they were lacking financial constraints to come forward. Mostly, household chores & family responsibilities posed the major challenges for them. But now with the blessings of widespread use of social media, they can easily start an online business. This research paper will present how women entrepreneurs are using various social media platforms such as Facebook & twitter accounts for their online startup. Besides, this paper will analyze the in-depth interview results that have been conducted on ten online women entrepreneurs from various groups that will show the key challenges they are facing today. Moreover, the contribution of social media platform on these entrepreneurs life is also discussed for more understanding.