AJBCOB | Mass Media Effects

How media affects your perception on candidates for president

Academic Level at Time of Presentation

Junior

Major

TV PRODUCTION

Minor

MARKETING

List all Project Mentors & Advisor(s)

Bellarmine Ezumah

Presentation Format

Oral Presentation

Abstract/Description

The purpose of our research is to determine how or fellow students feel about the upcoming presidential election. Through this research, we want to learn how bizarre statements and how the media can determine how you think about a candidate. Media has a huge impact on people and the way they think because situations can be portrayed a different way to different people. Lately there have been some absurd remarks by the candidates and media really takes it to the max and sometimes is not even the candidate’s remarks but the media over doing it.

Finding this information will not be easy but through survey monkey, it will allow us to ask questions about the people who are responding to this information. We are still in the process of finding this information and need more responses for the conclusion. The participants will be answering questions about their age, race, if they will be voting, their party, and more. This will better help us understand if media and the absurd comments from both candidates have really made an impact on how they think about the upcoming election. An important question that we have is “how often do you rely on media to follow the election”. Media is the biggest tool for finding information and some media sites are very bias on making a party look bad.

From the research we are conducting, we hope to have a better understanding of the outcome of the election and how our different participants have obtained their information. The importance of this is to have unbiased questions and not going after one candidate in particular. We want people to take this without feeling pressured so we get the best response possible.

Location

South Lobby, Waterfield Library

Start Date

November 2016

End Date

November 2016

Affiliations

JMC330

Other Affiliations

JMC330

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Nov 17th, 1:30 PM Nov 17th, 3:30 PM

How media affects your perception on candidates for president

South Lobby, Waterfield Library

The purpose of our research is to determine how or fellow students feel about the upcoming presidential election. Through this research, we want to learn how bizarre statements and how the media can determine how you think about a candidate. Media has a huge impact on people and the way they think because situations can be portrayed a different way to different people. Lately there have been some absurd remarks by the candidates and media really takes it to the max and sometimes is not even the candidate’s remarks but the media over doing it.

Finding this information will not be easy but through survey monkey, it will allow us to ask questions about the people who are responding to this information. We are still in the process of finding this information and need more responses for the conclusion. The participants will be answering questions about their age, race, if they will be voting, their party, and more. This will better help us understand if media and the absurd comments from both candidates have really made an impact on how they think about the upcoming election. An important question that we have is “how often do you rely on media to follow the election”. Media is the biggest tool for finding information and some media sites are very bias on making a party look bad.

From the research we are conducting, we hope to have a better understanding of the outcome of the election and how our different participants have obtained their information. The importance of this is to have unbiased questions and not going after one candidate in particular. We want people to take this without feeling pressured so we get the best response possible.