CHFA | Global Languages Senior Colloquium
Academic Level at Time of Presentation
Senior
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Major
History and Spanish
List all Project Mentors & Advisor(s)
Dr. Roxane Riegler; Dr. Benjamin Post
Presentation Format
Oral Presentation
Abstract/Description
Maya Noonan is a Senior at Murray State University, double majoring in History and Spanish. Maya enjoys going for runs and likes to cool down by walking her dog, Bam Bam. After graduation, Maya will continue her education by completing an Accelerated Masters program through the History department at Murray State.
A Change in Public Opinion: Puerto Rican Advertising Trends in El Imparcial Before and After the October 1950 Revolts
In the early morning hours of October 30th, 1950, Blanca Canales, one of the first women to join the Puerto Rican Nationalist Party, led a pro-independence revolt in the city of Jayuya. This revolt was one of many that occurred across the island that day reported on by the magazine El Imparcial. This project centers around the trends in advertising for American products, analyzing the changes that occurred after the revolts. The role of advertisements in the construction of the Puerto Rican historical narrative is rarely thought of when discussing the colonization and independence movement. While general works on Puerto Rican advertising have been frequently published, many lack the specificity of narrowly examining a singular source. This project aims to show how the advertisements of an era reflect the public opinion of events and adds to the historical narrative by examining the specific source of El Imparcial, a tabloid based out of San Juan that is still published to this day. Using this magazine and a narrow time span centered around the revolts of 1950, this work studies the trends in advertising such as the imagery and language usage surrounding specific American products. The advertising for American products in El Imparcial reflected the public's negative opinion of the American-supported government. These advertisements not only shaped public opinion but continued to reflect and support the pro-independence movement after years of conflict and colonialism plagued the island.
Spring Scholars Week 2022 Event
GTL 400 Senior Colloquium
A Change in Public Opinion: Puerto Rican Advertising Trends in El Imparcial Before and After the October 1950 Revolts
Maya Noonan is a Senior at Murray State University, double majoring in History and Spanish. Maya enjoys going for runs and likes to cool down by walking her dog, Bam Bam. After graduation, Maya will continue her education by completing an Accelerated Masters program through the History department at Murray State.
A Change in Public Opinion: Puerto Rican Advertising Trends in El Imparcial Before and After the October 1950 Revolts
In the early morning hours of October 30th, 1950, Blanca Canales, one of the first women to join the Puerto Rican Nationalist Party, led a pro-independence revolt in the city of Jayuya. This revolt was one of many that occurred across the island that day reported on by the magazine El Imparcial. This project centers around the trends in advertising for American products, analyzing the changes that occurred after the revolts. The role of advertisements in the construction of the Puerto Rican historical narrative is rarely thought of when discussing the colonization and independence movement. While general works on Puerto Rican advertising have been frequently published, many lack the specificity of narrowly examining a singular source. This project aims to show how the advertisements of an era reflect the public opinion of events and adds to the historical narrative by examining the specific source of El Imparcial, a tabloid based out of San Juan that is still published to this day. Using this magazine and a narrow time span centered around the revolts of 1950, this work studies the trends in advertising such as the imagery and language usage surrounding specific American products. The advertising for American products in El Imparcial reflected the public's negative opinion of the American-supported government. These advertisements not only shaped public opinion but continued to reflect and support the pro-independence movement after years of conflict and colonialism plagued the island.