Honors College Senior Thesis Presentations
The Price of Applause: Analyzing the Impact of Tony Awards on Broadway Show Revenue
Academic Level at Time of Presentation
Senior
Major
Economics
Minor
History
List all Project Mentors & Advisor(s)
Beau Sauley, PhD
Presentation Format
Oral Presentation
Abstract/Description
This project evaluates the potential difference in weekly gross revenue between shows that won a Tony Award – the theatre industry’s most prestigious honor – and shows that were nominated for a Tony Award but did not win. This research has the potential to offer analysis of if winning a Tony Award tends to indicate more revenue and also some insight into the elasticity of the Broadway show market.
Spring Scholars Week 2025
Honors College Senior Thesis Presentations
The Price of Applause: Analyzing the Impact of Tony Awards on Broadway Show Revenue
This project evaluates the potential difference in weekly gross revenue between shows that won a Tony Award – the theatre industry’s most prestigious honor – and shows that were nominated for a Tony Award but did not win. This research has the potential to offer analysis of if winning a Tony Award tends to indicate more revenue and also some insight into the elasticity of the Broadway show market.
