Sports Media

Fan Engagement in Sports Media

Presenter Information

Megan RocheFollow

Academic Level at Time of Presentation

Senior

Major

Public Relations

Minor

Sports Communication

List all Project Mentors & Advisor(s)

mshemberger@murraystate.edu

Presentation Format

Event

Abstract/Description

In today’s digital age, sporting organizations have gained the ability to drive up revenue and engage fans through the power of fan engagement and social media. This presentation will discuss the power of social media on fan engagement and revenue.

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Fan Engagement in Sports Media

In today’s digital age, sporting organizations have gained the ability to drive up revenue and engage fans through the power of fan engagement and social media. This presentation will discuss the power of social media on fan engagement and revenue.